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VOQUZ Labs AG: Product portfolio expansion with SaaS tool for master data governance opens doors to Vietnam and Japan at the same time


Berlin (pta012/07.05.2024/09:00 UTC+2)

VOQUZ Labs AG is pleased to announce the launch of "SimpleMDG", an innovative SAAS solution for Master Data Governance. This innovative tool, developed on the SAP Business Technology Platform (BTP), is the latest product in our portfolio and is offered in strategic partnership with the Laidon Group. This cooperation not only opens up new opportunities in the SAP markets in Vietnam and Japan, but also strengthens our global position as a provider of SAP tools for business management.

Given the current challenges faced by many SAP customers preparing to migrate to S/4HANA or RISE with SAP, "SimpleMDG" provides indispensable additional support. In addition to license optimization through "samQ" and the comparison of different ERP scenarios through "visoryQ", "SimpleMDG" enables companies to ensure data quality during and after implementation. This support is crucial for efficient processes and leads to more cost-efficient and informed business decisions.

Martin Koegel, CEO of VOQUZ Labs AG, explains the strategic importance of "SimpleMDG":

"Master data governance is the backbone of every company's data strategy. Our cooperation with the Laidon Group enables us to help our customers not only to optimize their ERP strategies and license landscapes to secure the migration, but also to ensure data consistency and quality before, during and after. This leads to holistically more efficient processes and better, cost-optimized business decisions."

The integration of "SimpleMDG" into the VOQUZ Labs product portfolio therefore opens up excellent cross-selling opportunities. With the tools "visoryQ - Business Case Builder for SAP® Software" and "samQ - License Optimizer for SAP® Software", VOQUZ Labs supports customers in finding the optimal concept for their migration and new ERP strategy, automatically tidying up the licensing landscape, comparing different ERP scenarios - and thus saving costs cleverly and significantly on several levels, while ensuring compliance.

Customers of VOQUZ Labs and the Laidon Group now benefit from a combination of first-class tools that are specially designed to effectively master the challenges of an ERP migration.

For more information on SimpleMDG, please visit
For more information on samQ and visoryQ, please visit the corresponding product pages at


Emitter: VOQUZ Labs AG
Kurfürstendamm 11
10719 Berlin
Contact Person: Martin Kögel
Phone: +491728128388
ISIN(s): DE000A3CSTW4 (Share)
Stock Exchange(s): Free Market in Munich; Vienna Stock Exchange (Direct Market Plus)